Shops & Services

Lazada Celebrates Epic 11<sup>th</sup> Birthday Sale

Press Release
Press Release March 2, 2023
Lazada celebrates first 11-day sale, star-studded Super Show, Lazada Shoppable Runway, and larger-than-life LazLook Mannequin

Online lifestyle destination and eCommerce pioneer Lazada celebrates its 11th anniversary with an 11-day long #LazadaPH11Birthday, as they invite you to add to cart and check out as early as 8 p.m. on March 2, 2023. Hosted by Alden Richards and Bea Alonzo, the #EpicBirthdaySuperShow which kicks off at 6 p.m. on March 2 also showcases the Lazada Shoppable Runway fashion show, a glimpse of the 20-foot tall LazLook Mannequin, alongside other thrilling activities and prizes for everyone to enjoy! The Super Show will also be streamed today on LazLive and at Lazada’s official TikTok and Facebook pages. 

“We are pulling out all the stops for our Epic 11th Birthday Celebration that offers the best deals this March 3-13. As the country’s top online shopping destination, Lazada is showcasing a wide range of trendy, affordable and quality assortment for our customers. Everyone can also enjoy Cashback and Fast and Free shipping every day,” says Lazada Philippines CEO Carlos Barrera.

To jumpstart the fun, LazLook is having a Shoppable Runway where eventgoers can get the chance to see a wide range of trendy clothes and accessories that are up for grabs. Shoppers no longer have to wait because they can get their chosen pieces straight off the runway and into their shopping cart! Whether your fashion style is streetwear, cottagecore, or Y2K, you will surely find unique pieces to purchase during this fresh and innovative fashion show.

Lazada has also teamed up with some well-loved brands such as Forever 21, Penshoppe, and Mikana Jewelry to help fashionistas bring their dream outfits to life. The Epic 11th Birthday Celebration also featured a LazLook media roundtable with well known fashion industry experts, tastemakers and fashion business founders like Pam Quinones of Vestido and Qurator, Fashion Editor Yanna Lopez, Pia Ugarte of Viajecito, and Evan Maderazo of Sundals. The session gave panelists an avenue to share how their own style evolved through the years, what inspired them to build their businesses, and how access to trendy and affordable fashion products is key for Filipinos to express their authentic selves.

“We remain committed to our brands and sellers’ success as Lazada enters its new decade. We are constantly providing tools, mechanics and solutions that empower everyone to reach more consumers with products at always the best, unbeatable prices,” adds Barrera. 

“As we celebrate our women employees, customers and sellers at Lazada this women’s month, we are empowered to mount such iconic executions like the Lazlook Mannequins, creating enriching experiences and pushing innovation that seamlessly merge shopping with entertainment and social. Everyone is invited to drop by Market! Market! and check out the LazLook Mannequin exhibit at the Activity Center from March 2 to March 29, showcasing the most epic styles, stackable vouchers, up to P1000 cashback as well as deals for as low as P99 and up to 80% off,” says Lazada Philippines Head of Marketing Kitty Calderon.

“Like our LazLook Mannequin, people can #SlayWithLazLook and be inspired by the wide range of styles to choose from, deals for as low as P99, and up to 80% off at LazLook, Lazada’s trendy and affordable destination for fashion,” Calderon adds.

The fun doesn’t stop there! Superstars Bea Alonzo and Alden Richards, and  fashion influencers like Mimiyuuh, Mika Salamanca, and Bella Racelis are  joining the celebration. Plus, participants will also get to enjoy performances from artists such as Darren Esperanto, and P-Pop groups BGYO, Bini and SB19.

“I am so excited to check out my trendiest pieces and most epic finds at Lazada’s Epic 11th Birthday Sale! I’m also looking forward to witnessing these larger-than-life LazLook Mannequin and get inspiration for when I shop for some of my favorite finds like dresses for my events and athleisure for when I want to work out,” says Lazada brand ambassador Kathryn Bernardo.

In addition to the Super Show, Lazada has online and in-app challenges and giveaways so everyone can join in on the fun. Together with partner banks, Lazada is giving you the opportunity to avail of vouchers that they can use during the 11th Birthday Sale from March 3-13. Don’t miss out on Bank of Commerce’s discount for up to Php 2,000 off (Min. Spend of Php 2,500), Metrobank’s Php 1,000 voucher (Min. Spend of 2,000), and many more amazing offers!

Aside from exciting deals, Lazada has created an Instagram filterwhere you can play to get vouchers worth over Php 100,000. You can also replay your Lazada moments with Lazzie Bestie’s Challenge on the Lazada app and collect more rewards when you share your shopper profile on your social media, or try your hand at Lazada’s daily Bring Me challenges to win cashback vouchers and unbox surprise items. Dance enthusiasts can also participate in Lazada’s Happy Birthday TikTok Challenge where they can show their best moves and win up to Php 11,000 worth of vouchers.

Lazada truly is the gift that keeps on giving, so make sure to join in on all the fun and excitement on this epic birthday celebration! #LazadaPH11Birthday #SlaywithLazLook #EpicBirthdaySuperShow

Stop by the LazLook Mannequin from March 3-29, 2023, and check out Lazada’s bank deal offers and other exciting promos you can avail and check out from March 2 8pm until March 13.  Stay updated on all the programs and promos of #LazadaPH by following https://www.facebook.com/LazadaPhilippines and https://www.instagram.com/LazadaPH/.

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