Shops & Services

Celebrate Local Cultures in Asia with Starbucks x Line Friends City Exclusive Collection

Press Release
Press Release July 15, 2022
The limited-edition collaboration will be available beginning July 15th at select Starbucks® stores in Hong Kong, South Korea, the Philippines, Thailand, and Taiwan while supplies last.

This summer, the beloved LINE FRIENDS characters are joyfully returning for the third time, to celebrate and honor Asia’s iconic landmarks and traditions through the first-ever ‘City Exclusive’ collection at Starbucks.

This time, BROWN, CONY, and SALLY travel across Asia to your cities to experience the vibrant local cultures of these places, inviting you to see your hometown in an exciting new light. From enjoying delicious dim sum in Hong Kong, visiting Thailand’s beautiful islands, or shopping around Myeong-dong in South Korea, BROWN and his friends are ready to explore exciting activities with you in your local area.

The adorable Starbucks® X LINE FRIENDS City Exclusive collection features lifestyle essentials, including a ceramic mug, tote bag, plastic cold cup, and tumbler in unique and colorful designs, so you can show off your hometown with pride as you explore your area’s iconic landmarks and delicious delicacies. 

United by the brands’ shared aspirations to continue creating delightful everyday moments, the ‘City Exclusive’ collection aims to inspire customers to experience their hometown with a renewed sense of appreciation. This marks the third collaboration between Starbucks and LINE FRIENDS, following the launch of the joyful LINE FRIENDS Holiday and Earth Day collections, loved by customers around the world.

The limited-edition collaboration will be available beginning July 15th at select Starbucks® stores in Hong Kong, South Korea, the Philippines, Thailand, and Taiwan while supplies last.


About Starbucks

Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting high-quality arabica coffee. Today, with more than 32,000 stores around the globe, the Company is the premier roaster and retailer of specialty coffee in the world. Through our unwavering commitment to excellence and our guiding principles, we bring the unique Starbucks Experience to life for every customer through every cup. To share in the experience, please visit us in our stores or online at starbucks.ph/stories or www.starbucks.ph.

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