In 2022, PICKUP COFFEE was launched with the intent to make specialty coffee more accessible. Its value proposition was clear as day: high-quality beverages, at a fraction of the usual cost. Gone are the days where Filipinos have to spend over PHP100 to get a great cup of specialty coffee. With PICKUP, beverage prices start at PHP50 — with nothing over PHP100 (inclusive of UPsizes, exclusive of UPgrades). 

Within just a few months, this home-grown coffee company grew exponentially, expanded in both Manila and Cebu, with 50 operating stores to date. 

NEED A PICK-UP? PICKUP COFFEE

Truly, their first year was one for the books – and their journey has only just begun. 

This 2023, PICKUP COFFEE will continue to move forward and make bigger waves. They’ve got a lot in store for everyone this year, and they’re starting it off delighted to announce that Anne Curtis is now a part of the PICKUP COFFEE family. 

On top of its affordable price point, PICKUP COFFEE ultimately aims to pick everyone up. Just as its tagline, “NEED A PICK-UP? PICKUP COFFEE” suggests – their beverages, which start at fifty pesos (PHP50), are meant to pick you up and leave you feeling good. 

ANNE CURTIS CONTINUES TO PICK US UP, WITH PICKUP COFFEE.

With Anne Curtis’ years of experience in the entertainment industry, evolving from a young star, to an esteemed actress/producer, a host, a businesswoman, a singer, and now, an inspiring mother –  she has truly touched many Filipinos. Through her craft, we can’t deny, she’s made us feel good one way or another. 

This year, Anne Curtis continues to PICK us UP, with PICKUP COFFEE.