Food & Drink

Jollibee brings back the all-out, ‘Sarap ng Pasko’ experience this holiday season

Press Release
Press Release December 13, 2022
As Jollibee endeavors to bring back the joyful moments people look forward to during the most wonderful time of the year, the brand released its “Sa Jollibee, Sarap ng Pasko”…

Christmas in 2022 is shaping up to be much brighter and exciting after two years of less festive and missed gatherings. The country’s number one fast food chain, Jollibee, hopes to encapsulate the all-out kind of Christmas celebration that Pinoys love whenever they visit Jollibee stores and order their langhap-sarap favorites with the launch of their Sarap ng Pasko campaign.

As Jollibee endeavors to bring back the joyful moments people look forward to during the most wonderful time of the year, the brand released its “Sa Jollibee, Sarap ng Pasko” jingle and video to kick-off the holiday season. The exciting and upbeat video shows several vignettes of joyful Christmas celebrations – this includes a family going to a brightly lit Jollibee Drive-Thru, a group of friends having their Christmas get-together in a Jollibee store, mascots and store teams happily dancing, and a big family coming together to celebrate the holidays at their beautifully decorated home. Every gathering is made even better with best-tasting Jollibee favorites like Chickenjoy, Jolly Spaghetti, and Burger Steak.

“We share in our customers’ excitement and joy to once again have the all-out celebrations that Christmas in the Philippines is known for. We’re very happy to have launched this holistic Christmas campaign to really make this season extra special for every Filipino family,” says Dorothy Dee-Ching, VP Marketing of Jollibee Philippines.

With several exciting offers this holiday season as part of the Sarap ng Pasko campaign, Jollibee aims to continue bringing unmatched joy for customers of all ages.

More Delicious Food to add to your Salu-Salo

Aside from the staple Jollibee favorites that Filipino families love to eat and share—Chickenjoy, Jolly Spaghetti, and Burger Steak—new limited time offer products have been launched to make holiday gatherings more delicious and enjoyable. These include the tasty-beefy sarap Garlic Pepper Beef (P95), the fun, flavorful, and crispy Crisscut Fries (P75), and the creamy, and chunky Choco Crumble Sundae made with KITKAT® (P55). This December, Jollibee will also be bringing back the Choco Mallow Pie—a delightful Sweet Pie that customers can look forward to for a sweeter and more indulgent season!

*Prices of products vary

A Christmas Drive-Thru Experience like no other

All roads lead to Jollibee BGC Triangle Drive as the store’s bright lights and colorful designs entice people of all ages to drive-thru at Jollibee to bring home their favorite meals to their loved ones. The Christmas-themed installation has multiple-colored bright lights adorning the entire stretch of the drive-thru lane, starting with a grand welcome arch, and complemented by parols and stained glass-like panels that show moments of true Filipino Christmas celebrations, Jollibee and his friends, and much-loved Jollibee favorites. The Drive-Thru installation, which was launched last November 15, has become a favorite Christmas attraction in the Metro, with customers posting pictures and videos of their one-of-a-kind experience in social media.

Buy One, Gift One Jollibee App Delivery Promo

The Christmas spirit is better when it is passed on from one person to the next, and Jollibee has made it easier for customers to share the joy of the season. From November 16 to December 15, customers who order any of the participating Family Pans via the Jollibee App will be able to donate pans of the same variant to underprivileged families with the help of Jollibee Group Foundation and its partners. Farmer communities, homes for seniors and the differently abled are just some of the groups that will benefit and have an extra joyful holiday salu-salo this season. With Jollibee’s Buy One, Gift One delivery promo, customers can give back and share their blessings with just a few taps on the Jollibee App.

“We wanted to offer our customers a complete, all-out Christmas experience. And what better way to celebrate this season than sharing the joy? From our best-tasting food, our exciting Christmas-themed stores, to our advocacy initiative, we want to give our customers the most wonderful holiday celebration – it’s about time na bumawi tayo sa sarap at saya ng Pasko – and Jollibee will always be part of making every gathering more memorable and joyful for everyone,” added Dorothy Dee-Ching.

Kaya this holiday season, celebrate an all-out Christmas with your Jollibee favorites! Head to a store near you or have your langhap-sarap meals safely delivered to you via the Jollibee Delivery App, JollibeeDelivery.com, #87000, GrabFood, and Foodpanda. Share your fun celebrations and experiences online with the hashtag #JollibeeSarapNgPasko.

For more information and updates on Jollibee products, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on Twitter, Instagram, and TikTok.

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